"Working with GameBrander is always a pleasure. The team is consistently willing to do everything that it takes to create the games that are fun and addicting. "
Thomas Thiel
BBDO Detroit for Chrysler
Troy, Michigan
 

Why Game Branding?

Chrysler's Road Sign Rally

By 2012, worldwide online video game spending is expected to almost triple, from $4.5 billion in 2006 to $13 billion.

Advergaming and webisodes is the fastest growing branded entertainment segment climbing at a compound annual growth rate of 51.7% from 2002 to 2007. Branded games combine a compelling brand experience with opportunities to gather valuable customer data from a large sector of the population:

  • The median age of the online gamers is 36.
  • Adults who have played video or computer games in the last year outnumber teen game players by more than 6 to 1.
  • Active gamers spend on average of 11 hours per week playing online.
  • Gamers 45+ match teens with their time spent playing online per week of 13 hours.
 
Branded Games by GameBrander